Hi, we’re Fraser and Lauren. We’ve been a creative team since we were 19.
We started strong with a Cannes Future Lions shortlist which landed us a job at Isobar. There, we rose to lead 7-Eleven and Slurpee, winning a Shorty along the way. All while simultaneously graduating AWARD School and RMIT University.
After being headhunted to join Clemenger Melbourne in the infamous “Graham Summer” of 2017, we learnt how to make award-winning work:
Our vomiting, AR states for Drinkwise won finalists at Cannes, One Show and Caples. Our Mars campaign that hid ‘Enough Chocolate to Deal With Anything’ behind incriminating Google searches won at Spikes Asia. In partnership with New Yorker cartoonist Liana Finck, we developed ahm’s biggest and most successful rebrand since the fund’s founding in 1971 – which has become an iconic brand platform still in-market. And the AR-pop-up book we wrote for Myer Christmas won a place in Lauren’s primary school library.
We also developed, branded and packaged The Lion’s Share: a UN-backed global wildlife conservation fund. After bringing onboard Sir David Attenborough as key advocate, the fund raised over $16MIL for wildlife conservation – in its first year. Taking home a Cannes Glass Lion, the Mumbrella Award for Bravery and the D&AD White Pencil, among others.
After packing our trophy case we stepped into senior roles at TBWA\Melbourne to help lead the department across clients like ANZ, Medibank, The Royal Flying Doctor’s Service, Tourism South Australia and Singapore Airlines. As well as winning pitches for NZ Naturals and international investing firm Vanguard. All during the world’s longest lockdown.
In 2021, we were poached by CHEP and have since created and launched a lasting brand platform for RACV Home Insurance, a massive partnership between 7-Eleven and Velocity and Telstra’s most successful small business campaign ever.
Our work has been featured in WIRED, Mashable and Directory Magazine, to name a few. And we truly believe that art, copy and code can shift cultures.
Eight years later, we’re only just getting started. And we’re somehow not sick of each other.